Category Archives: Spirits

Sazerac to Turn Pillsbury Plant to a Bottling Facility

Folks in New Albany, Ind., are rejoicing after Sazerac Co. said it plans to purchase a former Pillsbury refrigerated dough factory and

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Lawson Whiting to Succeed Paul Varga as B-F CEO

Varga will retire Dec. 31 after 31 years with Brown-Forman Corp. Whiting, a 21-year veteran of the company who currently is EVP and

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Pernod Ricard Launches Martell Blue Swift

It’s made of Martell Cognac VSOP which has been matured in French oak casks and finished in Kentucky bourbon casks and is the

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Patron Launches Summer Campaign with Tour

The “Patrón the Summer” tour began Friday (5/25) at the Jacksonville Jazz Festival in Jacksonville, FL, where Patrón Tequila popped-up a highly interactive experience that allows consumers to enjoy fully-customized and locally-inspired cocktails perfectly tailored to their tastes.  The tour … Continue reading

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Diageo Shopping U.S.-Focused Brands; Who Might Buy?

Among the brands London media says Diageo wants to unload are Seagram’s VO Myers’s rum, Popov vodka, Romana sambuca and

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“Patrón Perfectionists Global Cocktail Competition” Under Way

U.S. Bartender’s Guild announced the “2018 Perfectionists Cocktail Competition” sponsored by Patrón Spirits Co. The fourth year of

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