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Category Archives: Research
Sparkling Wine Not Most Popular Valentine’s Day Option
This research from CGA surprised us: Sparkling wine isn’t the most popular option for Valentine’s Day. Soft drinks (28%) and beer are. They are both tied at 28%. Rounding out the list is Table Wine (27%) and Cocktails (25%), with … Continue reading
Posted in Research
Tagged CGA, Super Bowl, Valentine's Day
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Health, Wellness Trend to Impact Super Bowl Parties This Year: NielsenIQ
Roughly two years into the pandemic, shoppers have developed a variety of new product preferences with underlying notions of boosting health and wellness, with 61% of Americans saying physical and mental wellness will become more of a priority over the … Continue reading
Posted in Health, Marketing, Research
Tagged NielsenIQ, Super Bowl
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UC Davis Crowdfunds Research into Source of Red Wine Headaches
Researchers at UC Davis are seeking to raise about $25,000 from the public, not from a government grant, in an effort to understand why some people suffer moderate to severe headaches after drinking red wine. The plan is to compare … Continue reading
On-Premise Drinking Shifts to Weekends: CGA
COVID-19 restrictions and working from home have triggered a notable shift in drinking-out occasions to weekends, CGA says, noting that Saturdays and Sundays have increased their share of total wine sales by 3 and 2 percentage points respectively. CGA’s outlet … Continue reading
Posted in Off-Premise, On-Premise, Research
Tagged CGA
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2 in 3 U.S. Companies Plan to Expand Workforce in 1st Half
Some 65% of U.S. senior managers surveyed by Robert Half plan to add new permanent positions. That’s up 14 points from six months ago. Another 33% said they expect to fill vacated positions. Among the 24 U.S. cities in the survey, … Continue reading
Posted in Research
Tagged Employment, Robert Half
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Entry Level Wine Declining for Years: SVB
Entry-level wine has been declining for years as those who lived through the Great Depression, who “often bought alcohol on an ethanol-per-dollar basis,” gave way to younger boomers “who aren’t frugal at all,” says Rob McMillan, svp, Silicon Valley Bank Wine … Continue reading
Posted in Research, Wine
Tagged Silicon Valley Bank
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