Tag Archives: Silicon Valley Bank

What We’re Watching —

Posted on June 30, 2022 by Joel Whitaker

What’s the outlook for direct-to-consumer wine shipments?  An all-star group of wine industry experts addressed findings from Silicon Valley Bank‘s 10th Annual Direct to consumer Wine survey report.  Watch the discussion here.  The experts were Rob McMillan, EVP and founder, … Continue reading →

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What We’re Reading —

Posted on February 14, 2022 by Joel Whitaker

European Union Lurches Towards Prohibition A crunch meeting of the European Parliament could cast the terrible shadow of temperance across Europe. (Wine-Searcher) Young people are buying less wine, but the industry keeps marketing to aging boomers During the pandemic, consumers … Continue reading →

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Entry Level Wine Declining for Years: SVB

Posted on January 20, 2022 by Joel Whitaker

Entry-level wine has been declining for years as those who lived through the Great Depression, who “often bought alcohol on an ethanol-per-dollar basis,” gave way to younger boomers “who aren’t frugal at all,” says Rob McMillan, svp, Silicon Valley Bank Wine … Continue reading →

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Why Is Wine Losing Share to Spirits? Look at Advertising.

Posted on January 19, 2022 by Joel Whitaker

But while wine’s advertising spending is stunningly low, advertising may not be the entire solution, Rob McMillan, senior vp, Silicon Valley Bank, said in a podcast introducing the 2022 edition of SVB’s 62-oage “State of the U.S. Wine Industry” report.   McMillan thinks restaurants … Continue reading →

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Boxt Raises $9.35 Million to Expand Its Luxury Wine Offerings

Posted on October 20, 2021 by Joel Whitaker

Boxt, a female-founded, direct-to-consumer, membership-based subscription service winery, said it raised $9.35 million in equity and debt funding to drive the continued expansion of its luxury brand of fine wine offerings. The round was led by Next Coast Ventures and … Continue reading →

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California Wineries Sweating Over Water

Posted on October 4, 2021 by Joel Whitaker

That’s the conclusion reached from early returns in Silicon Valley Bank’s annual winery conditions survey. “Water is clearly a worry with 42% of responders expressing concern they may have a serious problem in 2022, while 51% are on edge but … Continue reading →

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