Category Archives: Research

Cover Crops Make Vineyards More Sustainable; Strategy Can Aid Marketing

Growing cover crops under grapevines in vineyards can reduce erosion, enhance soil health, reduce herbicide use and improve water quality, according to a team of Penn State researchers, who suggest that growers can promote improved sustainability in production as part … Continue reading

Posted in Research, Sustainability | Tagged , | Comments Off on Cover Crops Make Vineyards More Sustainable; Strategy Can Aid Marketing

Before Omicron, Covid Concerns Were Easing

A survey by CGA Nov. 16-19 found 72% of consumers comfortable visiting venues with indoor seating only.  This suggests, CGA said, that concerns around the spread of COVID-19 in the On Premise are easing. The frequency of visits remains consistent … Continue reading

Posted in COVID-19, Marketing, Research | Tagged | Comments Off on Before Omicron, Covid Concerns Were Easing

The Importance of Premium Drinkers to Wine

How has Covid changed the relationship that premium wine drinkers have with wine? U.S. premium drinkers have broadly maintained their consumption levels since 2019, despite the restrictions and behavior changes resulting from Covid, says Wine Intelligence.. In fact, average spend … Continue reading

Posted in Research | Tagged | Comments Off on The Importance of Premium Drinkers to Wine

A Tool to Spot DUI Offenders Can Now Spot Mental Health Issues in Broader Population

A screening tool originally created to help criminal justice practitioners identify drunk drivers with psychiatric co-morbidity has been modified to serve as a screen tool that can be used in the broader, general population  The “Computerized Assessment and Referral System” … Continue reading

Posted in Alcohol Policy, Research | Tagged | Comments Off on A Tool to Spot DUI Offenders Can Now Spot Mental Health Issues in Broader Population

Americans Say They Get Their News from Smartphone, Computer or Tablet

In a study that obviously has implications for bev/al advertisers for the trade associations that create and maintain advertising standards codes the Pew Research Center84% of U.S. adults say they often or sometimes get news from a smartphone, computer or … Continue reading

Posted in Advertising, Research | Comments Off on Americans Say They Get Their News from Smartphone, Computer or Tablet

America’s Favorite Wine for Holidays: Merlot

That’s according to a Hanover Research study which found Merlot was cited more than any other variety as the wine to be enjoyed, and preferred, during the winter holiday season, with red blends and Cabernet Sauvignon taking the No. 2 … Continue reading

Posted in Research | Tagged | Comments Off on America’s Favorite Wine for Holidays: Merlot