Category Archives: Research

Consumers More Loyal to Food, Beverage Firms Than Others: Survey

Posted on October 22, 2021 by Joel Whitaker

Almost half of consumers in the U.S. (43%) are loyal to at least one food and beverage brand, according to a new survey report from Visual Objects, a visual guide to finding and hiring the best creative firm. That’s more … Continue reading →

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RTD Seen Doubling Market Share by 2025: IWSR

Posted on October 20, 2021 by Joel Whitaker

Ready-to-drink (RTD) volumes have been growing faster than any other major drinks category since 2018, and are expected to significantly outperform the wider beverage alcohol market over the next five years, increasing their market share to 8% by 2025 (from … Continue reading →

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Red Wine Market to Reach $278.5 Bn, Globally, by 2028 at 5.4% CAGR

Posted on October 20, 2021 by Joel Whitaker

That’s according to Allied Market Research in a new report, Red Wine Market.  The report puts the global red wine industry at $182 billion in 2020 and projected it to reach $278.2 billion by 2028.  That would be a 5.4% CAGR … Continue reading →

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Moet Hennessy Breaks Ground on New Research Center

Posted on October 19, 2021 by Joel Whitaker

Moët Hennessy said it’s new Robert-Jean de Vogüé Research Center will focus on four major research areas: Innovating to understand: microbiology and biotechnology. Observing and analyzing micro-organisms to better understand their impact on vineyards. Innovating to protect the climate: plant physiology. … Continue reading →

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Non-Alcohol Sales Surge 33.2% in Year, Online Non-Al and Low-Al Sales are More Than 10 Times Beer, Wine, Spirits e-Sales

Posted on October 12, 2021 by Joel Whitaker

We’ve been reporting on the growth of nonalcohol sales for about two years, but Nielsen put some number of it that should get everyone’s attention: Low-alcoholic and non-alcoholic beverages sold $3.1 billion off premise in the latest 52 weeks (+10.4%) Non-alcoholic sales: $331 million … Continue reading →

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DISCUS Launches Index of $50-and-More Spirits Sales

Posted on October 8, 2021 by Joel Whitaker

Distilled Spirits Council of the U.S. (DISCUS) introduced a new tool to analyze sales of spirits brands at the top end of the distilled spirits market. David Ozgo, DISCUS senior vp-economic and strategic analysis, said the Luxury Brand Index tracks … Continue reading →

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