Category Archives: Advertising

Gentleman Jack Spot Parodies Vanity Fair

Posted on June 7, 2017 by Donna Whitaker

We absolutely love the latest spot from Gentleman Jack (Brown-Forman).  It shows distillery employees dressed in formal wear, striking glam poses in Lynchburg, Tenn.  “These are the people who make Gentleman Jack. Cultured. Refined. As smooth as the

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NFL to Allow Liquor Ads; DISC Applauds Decision

Posted on June 5, 2017 by Donna Whitaker

Allowing liquor ads on National Football League game telecasts is “a welcome decision,” the Distilled Spirits Council said, adding it’s “not too surprising given spirits companies have partnered with individual NFL teams, and other major professional sports leagues began accepting … Continue reading →

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Mike’s Hard Lemonade Launches New Campaign As Sales Top $293 Million, Consumption Rises 12%

Posted on May 23, 2017 by Donna Whitaker

Mike’s Hard Lemonade  launched a new multichannel advertising campaign, “Drink on the bright side.” It’s designed to spark laughter and generate smiles through content that mixes eccentric yet hilarious Internet culture with playful, surreal animation. The marketing push brings digital-style … Continue reading →

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