Author Archives: Joel Whitaker

Heineken USA To Be Exclusive Import Beer and Hard Seltzer Partner of the Miami Dolphins, Hard Rock Stadium

It’s the first time Heineken has sponsored a National Football League team. The import beer category exclusivity includes alcohol-free beer, hard seltzer and the company’s flagship beer, Heineken. Through this partnership, fans will be able to enjoy eight Heineken-branded bars … Continue reading

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Labatt Intros Black Cherry Selter Lemonade

It’s exclusive to Michigan and will be available throughout the summer.  Each Seltzer Lemonade sits at 5% ABV and only 100 calories.

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Mondavi Sisters to Accept Cryptocurrency for Wines

The Mondavi Sisters, Angelina, Alycia, Riana, and Giovanna, 4th generation of the famed Peter Mondavi Sr. Family, said they will be accepting cryptocurrency in the sale of their high-end Napa Valley wines, Aloft and Dark Matter. This groundbreaking move makes the … Continue reading

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Compari Debuts New Division

Campari Group launched the RARE division. Operating from New York City, it’s being described as an incubator division, or an agile alternative brand equity-building laboratory and will be led by Julka Villa, who will retain her role as Global Strategic … Continue reading

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Yuengling Recipe, Yeast Arrive in Texas

The secret 192-year-old family recipe and proprietary yeast used to brew Yuengling arrived at Molson Coors Beverage Co.‘s Fort Worth brewery in an armored truck and with a police escort. Yuengling’s 6th Generation Leader, Jennifer Yuengling and Molson Coors Chief Communications and … Continue reading

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Alcohol-Free Marketplace Lists Top 5 Alcohol-Free Wines

Leading the Better Rhodes list is Luminara Non-Alcoholic Napa Red Blend ($23.99) followed by Noughty Alcohol-Free Sparkling Chardonnay ($21.99), Leitz NV Eins Zwei Zero Sparkling Rosato ($20.99), Buonafide 0.0 Dry Taste Sparkling Rosato ($@)>((), and Pierre Zero Rose ($18.99).

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