Monthly Archives: March 2022

Louis XIII Pays Tribute to Mother Earth

Following “100 Years” – a two-part creative campaign rooted in film, and music – Louis XIII Cognac continues to express its unique relation to Time by paying tribute to Mother Earth in this latest project, Believe in Time, a film … Continue reading

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DISCUS Launches “State Guild Supporter Program”

The new program is intended to engage and organize the network of state distillers guilds across the country and alert them to public policy issues affecting the industry at every level of government. “Over the past decade, the number of small … Continue reading

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B-F Hailed as 1 of World’s Most Ethical Companies

The award was made by Ethisphere, a global leader in defining and advancing the standards of ethical business practices that fuel corporate character, marketplace trust and business success.  It’s the first year that Brown-Forman Corp. has been on the list, … Continue reading

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Who’s Drinking Hard Seltzer?

In a word, Millennials, 63%  in general, 53% on Drizly.  While Drizly drinkers lagged in hard seltzer compared to Millennials, that pattern was flipped when it came to Gen X, where 30% of Drizly buyers ordered hard seltzer vs. 24% … Continue reading

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Purity Vodka Enters Top 10 Ranks

That’s top 10 among super premium-priced vodka brands sold in the U.S., and is based on 26-week Nielsen sales data.  It’s available in more than 25 states. “To become a Top 10 Super Premium Vodka brand indicates we have earned … Continue reading

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Who & What —

Campari Group hires Mary Palac as brand ambassador for Campari Mexican Spirits.  Spirited Awards recognized her as a Top 4 Finalist in 2020 and a 2019 Top 10 Nominee for “American Bartender of the Year.”

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