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Meta
Monthly Archives: January 2021
Why DTC Is Hard for Big Firms — And How It Could Help Grow Business
Forget about large-scale direct-to-consumer distribution if you’re a big company, say a Diageo or a Brown-Forman. But it’s still worthwhile for a big company to maintain a DTC presence, says Boucard Nesin, lead beverage analyst at Barenberg, in a new … Continue reading
Posted in Marketing
Tagged Boucard Nesin, e-commerce, Rabobank
Comments Off on Why DTC Is Hard for Big Firms — And How It Could Help Grow Business
New Year’s Eve Growth for Drizly Up 400% from 2019
That’s well above the 350% increase in Drizly sales for all of 2020, which suggest there was a real boost at the end. “The overwhelming demand for alcohol delivery was likely boosted by new consumers who have discovered the convenience … Continue reading
Posted in Sales
Tagged champagne, drizly, New Year's Eve
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Who & What —
Kentucky Distillers Association names Pauline Rooney, vp-distillation and maturation, Diageo North America, chairwoman. MGP Ingredients names Matt Greeno lead master distiller, a new position. Greeno will guide the company’s Master Distillers and process engineers and oversee technical processes across MGP distillery operations in … Continue reading
Covid May Be Running, But 85% of Beer Sites Open
A short note of cheer; 85% of locations pouring beer were open last weekend (Jan. 14-17), BeerBoard reports. Nationally, the average number of taps added one handle over the weekend, climbing to 16 per location. Among states tracked, Minnesota saw … Continue reading
ISWR Aquires Wine Intelligence
IWSR Drinks Market Analysis said it acquired London-based Wine Intelligence, a leader in wine consumer research and insights. Founded in 2002, Wine Intelligence conducts projects on behalf of wine businesses in more than 35 wine markets. The acquisition enables the IWSR … Continue reading
Posted in Acquisitions
Tagged ISWR, Wine Intelligence
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Broad Branch Intros Winston-Salem’s 1st Legal Bourbon
Broad Branch Distillery introduces the first legal bourbon to be produced in Winston-Salem, N.C., since Repeal of Prohibition. Big Winston is a four-year, single barrel bourbon distilled from a low-rye mash that “creates the perfect balance of sweet and spicy.” … Continue reading
Posted in New Products
Tagged Big Winston, Broad Branch Distillery
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