Tag Archives: e-commerce

U.S. Online Alcohol Sales Reach $6.1 Billion, More Growth Expected — Rabobank

Posted on January 13, 2022 by Joel Whitaker

U.S. online alcohol sales reached $6.1 billion in 2021 with more growth expected in 2022, according to a just-released Rabobank report based on exclusive industry data. Rabobank, a leading global food and agribusiness bank, reviewed a variety of data sources … Continue reading →

Posted in Research | Tagged , | Comments Off on U.S. Online Alcohol Sales Reach $6.1 Billion, More Growth Expected — Rabobank

E-commerce Sales Seen Growing 66% in Five Years

Posted on December 7, 2021 by Joel Whitaker

Over the next five years, total beverage alcohol ecommerce sales across key global marketsare expected to grow by +66%, to reach more than US$42 billion, according to a comprehensive new ecommerce strategic study published by IWSR Drinks Market Analysis. Among … Continue reading →

Posted in Research | Tagged , | Comments Off on E-commerce Sales Seen Growing 66% in Five Years

Why DTC Is Hard for Big Firms — And How It Could Help Grow Business

Posted on January 19, 2021 by Joel Whitaker

Forget about large-scale direct-to-consumer distribution if you’re a big company, say a Diageo or a Brown-Forman.  But it’s still worthwhile for a big company to maintain a DTC presence, says Boucard Nesin, lead beverage analyst at Barenberg, in a new … Continue reading →

Posted in Marketing | Tagged , , | Comments Off on Why DTC Is Hard for Big Firms — And How It Could Help Grow Business