Tag Archives: THANKSGIVING

Thanksgiving Was Strongest Day of 2021 for Open On-Prem Outlets

Posted on December 6, 2021 by Joel Whitaker

Thanksgiving Day (Nov. 25) velocities for on-premise outlets that were open were up 29% versus the previous Thursday, and +64% higher than the average Thursday across the rest of 2021, NielsenCGA reports. Growth in check values drives this performance as … Continue reading →

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Night Before Thanksgiving Saw 69.2% Jump in On-Premise Drink Sales

Posted on December 1, 2021 by Joel Whitaker

That’ according to BeerBoard, which reports on-premise drink sales were up 79.7% compared to 2020 Thanksgiving Eve and even up 8.4% compared to 2019 Thanksgiving Eve. These bumps were even more significant in major cities such as Chicago, which saw … Continue reading →

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Spirits Top-Seller on Drizly Ahead of Thanksgiving

Posted on December 1, 2021 by Joel Whitaker

Liquor overtook wine as the top-selling bev/al  category in 2021 in the days leading up to Thanksgiving.  Liquor held 45% of share on Drizly from November 22 – 24, 2021, followed by wine with 43% and beer with 12%. Tequila … Continue reading →

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