Tag Archives: Leonid Yangarber

Russian Standard Launches Vodka-Based RTD Moscow Mule

Made with natural flavors and at 8% ABV, the Russian Standard Moscow Mule is sold in 12oz copper-colored cans that are

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Gancia Appeals to Millennials with ‘Drink Beauty’ Campaign

“Gancia‘s new ‘drink beauty’ platform is about making an emotional connection with our Millennial consumers,” said Leonid Yangarber, CEO of Roust Americas.  “A storied brand with deep roots in Italy, Gancia captures the beauty of Italy—its land, its art, its … Continue reading

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