Tag Archives: Captain Morgan Original Spiced Rum

Entry Level Spirits Losing Share: Drizly

Funny.  I never thought of Tito’s, Smirnoff, Jim Beam or Jack Daniel’s as “entry-lvel spirits.”  But Drizly does, and I suspect they know more than me. In 2021 to date, 37% share of liquor purchases on Drizly fall within an … Continue reading

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Diageo Becomes First Official Spirits Sponsor of NFL

The multiyear sponsorship is uniquely structured with the NFL fan in mind and will include opportunities for on-site activation and engagement with adult fans, as well as broadcast, digital, and social content from NFL Kickoff through the Super Bowl. For … Continue reading

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