Tag Archives: Campo Viejo

Ibotta, Campo Viejo Offers Free Glass of Wine for National Wine Day

Posted on May 24, 2021 by Joel Whitaker

Ibotta, a cash-back rewards platform, said it is partnering with Spanish winery Campo Viejo to provide shoppers a free glass of wine to celebrate National Wine Day. Ibotta’s Savers that are aged 21 and over can earn $5 cash back on any in-store wine purchase … Continue reading →

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Yellow Tail, Casillero del Diablo Remain World’s Most Powerful Wine Brands Amid Global Erosion of Brand Equity

Posted on April 28, 2021 by Joel Whitaker

You can count wine brand equity as a victim of Covid.  The erosion is a result of the disruption to shopping and consumption patterns experienced during the Covid era, and Wine Intelligence, which surveyed 25,000 consumers in 25 markets, warns … Continue reading →

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