SZA to Perform Songs from Her New Album for Grey Goose Essences Virtual Event

The global event will be streamed on YouTube on Thursday, July 1, and filmed at Wisdome, an immersive art and music dome park in Los Angeles.

Consumers aged 21 and over can reserve their spot for In Bloom by signing up via greygoose.com/inbloom. On July 1st, each attendee will receive a reminder to tune into SZA’s YouTube channel at 9:00 PM EST / 6:00 PM PST for the virtual performance.

They’ll also have access to exclusive content, such as recipes to make one of the signature Essences fizz cocktails at home. Essences offers an ABV of 30% and contains no artificial ingredients, sugar or carbs.

Utilizing innovative production methods to blend virtual and live-action set pieces, the one-night-only performance will embody the extraordinary nature and exuberant taste of Essences.

Created in collaboration by both SZA and First Tube Media, In Bloom will be filmed with meticulously choreographed drone technology, alongside a traditional Steadicam, so as to animate SZA’s Essences vision and fluid, blooming choreography in an unparalleled, 360-degree format. The unique set design will feature dramatic greenery throughout a tunnel that leads up to the main dome stage with a lush garden and a variety of pulsating lights and graphics.

“We’re very excited to be working with a creative maverick like SZA to help bring the world of Grey Goose Essences to life,” said Aleco Azqueta, Grey Goose Vice President North America. SZA’s ability to take fans on a journey through her music is unparalleled and we can’t wait for everyone to see how Essences have inspired her performance. Without giving too much away, I’ll just say to expect the unexpected.”

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Who & What —

HIRED:  John Rhea by Stoli Group as master blender, Kentucky Owl.  He was lured from retirement.  He previous had a long career at Four Roses Distillery which he joined as a supervisor and ended as chief operating officer.

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Samuel Adams, StreetShares Host Largest Virtual Military Veteran Speed Coaching

More than 85 entrepreneurs and coaches were on hand to provide free business coaching and mentoring from top business experts and Boston leaders, in disciplines such as Marketing, Brand Strategy, Technology, Legal, Sales & Partnerships, Financing, and more.

Three semi-finalists who had successfully moved to the next round from the Military Entrepreneur Challenge earlier in the month also participated in a pitch challenge at the event. Jordan Foley from Chow Corp. took home the top prize, which was voted by the attendees of the event, and received $15,000 in cash grants from StreetShares Foundation and Samuel Adams$25,000 in legal services from Holland & Knight LLP, and free business coaching services.

The Military Entrepreneur Challenge began with 120 military veteran or military spouse entrepreneurs from all over the United States competing for the prize. The three winners received a share of $25,000 in grant funding, mentoring from Brewing the American Dream.

Teresa Guerin, military spouse and Founder of The Produce Squad, a produce delivery business, took third place and was awarded a $4,000 grant.

Nick Padlo, Army veteran and Founder of Sophros Recovery, an outpatient treatment clinic for military veterans struggling with mental health issues, was award second place and received a $6,000 grant from the StreetShares Foundation.

First place was awarded to Jordan Foley, an active duty Naval Officer and CEO of Chow Corp., a nonprofit training American heroes in the culinary arts to become future business owners.

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Lagunitas to Select 100 Dog Owners to Host a ‘Doggie Boondoggle’

Contestants can enter for a chance to win by posting an image or video on Instagram or tweet on Twitter explaining why their dog deserves a party, with the hashtag #LagunitasDogContest.

the 100 winners will receive a $300 gift card for Lagunitas beer and party supplies, schwag for their dogs and official Lagunitas Mason jars.

To help all dogs find loving homes, Lagunitas will also be donating $20,000 to Best Friends Animal Society on International Dog Day this August. Dogs have been a part of Lagunitas’ DNA since the brewery first started making IPAs back in 1993. Dogs are on every bottle of beer Lagunitas brews, and the company has been donating to dog-focused nonprofits for nearly a quarter century. Even the brewery’s fermenters are named after four-legged family members that’ve gone to the great dog park in the sky.

The contest runs until July 23, and winners will be announced Aug.23.

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Busch Light to Airdrop Beer to Fans

Busch Light Apple will return to store shelves soon.  But before it does, Anheuser-Busch is doing a really clever promotion, promising that some lucky fans in the Northeast and Midwest will receive an airdrop from a helicopter.

“When we launched Busch’s first-ever flavor innovation last year with Busch Light Apple, we were thrilled by the overwhelming consumer reaction. In fact, we completely sold out in just weeks,” said Daniel Blake, Group VP, Budweiser & Value at Anheuser-Busch “With hype continuing to grow around this year’s drop, we wanted to do something unforgettable that
offered fans insider access like never before, and also give a few lucky fans a chance at the first batches of Apple just in time for the 4th of July.”

In order to score a spot to see one of the very first cans of Busch Light Apple dropped via helicopter,  fans need to RT or comment on Busch’s social posts with #BuschLightAppleDrop and #Sweepstakes from June 21st through June 30th, 2021.  Busch will provide select individuals with insider access to the drop location nearest them.

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Prairie Wolf Spirits Recalls Hand Sanitizer

Prairie Wolf Spirits, Inc., Oklahoma City, said it is voluntarily recalling all lots of Prairie Wolf Distillery hand sanitizer packaged in 16.9 fluid ounce and 20 fluid ounce bottles that resemble water bottles to some consumers.   The concern is that some people make attempt to drink the sanitizer.

The recall does not affect any other hand sanitizer products from Prairie Wolf Distillery.

Prairie Wolf Asia said it hasn’t received any reports of adverse reactions to the sanitizer.  But it noted that ingesting hand sanitizer, which is intended for topical use, could potentially result in alcohol toxicity.

Ingesting alcohol can affect the brain and cause impaired driving or operating heavy machinery. Symptoms of alcohol toxicity may range from lack of coordination, slowed or slurred speech, drowsiness to coma, which can be fatal.

Alcohol can also interact with numerous drugs which may result in serious adverse effects. Ingesting alcohol by people with alcohol addiction may interfere with maintaining abstinence.

Additionally, people with alcohol addiction may seek large amounts of ethanol-based hand sanitizers as a substitute.

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