What Did Four Roses Do During Pandemic?

It built a new visitor center that doubles the number of people that can visit the facility. In 2019, the last year of fully open tourism, Four Roses welcomed almost 85,000 guests.

The new 14,446-swquare-foot visitor center contains the Bar 1888, named for the year Four Roses was trademarked, four tasting rooms, an expanded gift shop and the Al Young Archive Collection, named for the late brand ambassador, that showcases items from the 133-year history of the brand.

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The Gospel Whiskey Launches in U.S.

The Gospel Straight Rye Whiskey – made of 100% Australian unmalted rye – officially launches in the US. The Gospel is bringing together traditional American whiskey history with its Australian culture and environment. After much success in its local market as well as in France, Germany, the UK, Hong Kong and China, The Gospel marks its US launch in over 29 states.

It’s the first Australian whiskey legally labelled as ‘Straight’ as it is made to the strict distillation and maturation process required that is typical of American whiskeys. The whiskey is double distilled and aged for two years in charred, new American oak barrels sourced from Kentucky, where the oak is obtained from a single forest.

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Jim Beam Releases Limited-Edition Bourbon Cream

To celebrate the launch of its limited-edition Bourbon Cream, Jim Beam is unveiling a holiday-focused campaign titled “Get to the Good Stuff,” which inspires people to speed through the holiday formalities and spend more time just relaxing and enjoying family and loved ones. Actress and bourbon fan Emily Hampshire is partnering with Jim Beam to create social content and share how she plans to “Get to the Good Stuff” this holiday season.

To celebrate the launch of its limited-edition Bourbon Cream, Jim Beam ((Beam Suntory) is unveiling a holiday-focused campaign titled “Get to the Good Stuff,” which inspires people to speed through the holiday formalities and spend more time just relaxing and enjoying family and loved ones. Actress and bourbon fan Emily Hampshire is partnering with Jim Beam to create social content and share how she plans to “Get to the Good Stuff” this holiday season.

Jim Beam (Beam Suntory) is also creating a limited number of kits available for purchase, which feature items to help you “Get to the Good Stuff.” The kits will be available first come, first served to legal-drinking-aged consumers at JimBeam.com/GetToTheGoodStuff starting today for $19.99 and will include:

  • The Quickest Wrapping PaperSkip the unnecessary unwrapping and view your gift through the see-through paper
  • The Shortest Holiday Story – As quick a read as they come, this story lets you spend less time reading holiday stories, and more time creating your own with friends and family this season
  • The Fastest Board Game – This one should only last a few minutes, instead of hours
  • The Easiest, Quickest RecipesWe’re here to help you prepare your at-home signature cocktail for the night…whether you have bartending skills or not.

“Jim Beam has been bringing people together for life’s everyday moments, as well as the most meaningful ones — like family time over the holidays — for over 200 years. ‘Getting to the Good Stuff’ means more meaningful moments with family and friends, and Jim Beam Bourbon Cream is the perfect cocktail pairing to savor these moments,” said Veronique Mura, vp-marketing for Jim Beam at Beam Suntory.

“Jim Beam’s Bourbon Cream is the newest indulgent innovation that makes the perfect drink to toast to special moments with — like finally being able to savor time with family once that holiday to-do list is complete.”

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What We’re Reading —

How Anheuser-Busch InBev is recycling ‘high-quality protein’ from beer brewing

“We are the largest buyer and fermenter of malt globally,” Doukeris says. “Upstream, we have 20,000 farmers.”

“Up until a few years ago, what we did was take this barley malt, ferment, and produce beer. In the fermentation process, the yeast takes all the starch or the carbohydrates from the barley and leaves the grain that is very rich in protein and fibers,” he says.

“Through technology, especially biotech technology, we were able to do a separation with the fiber and the protein, and now we have an amazing amount of protein — that is very high-quality protein without any carbohydrates — that we can sell.” (Yahoo Finance)

Frosts, heatwaves and wildfires: the climate crisis is hitting the wine industry hard

As the climate crisis intensifies, the wine industry is increasingly vulnerable and growers across the world are scrambling to find solutions.  (The Guardian)

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B-F Sales Inch Up 1% in Quarter, Net Profit Slips 2%

Brown-Forman Corp. reports net sales rose 1% to $985 million in the second fiscal quarter, ended Oct. 31, and net profit after tax eased 2% to $236 million, or 49 cents a share.

The company highlighted its first half results, in which the company’s net sales increased 9% to $1.900 billion (+12% on an underlying basis) compared to the like year-earlier period. In the first half, operating income decreased 15% to $611 million (+13% on an underlying basis) and diluted earnings per share declined 24% to $0.89 primarily due to the gain from the sale of the Canadian Mist, Early Times, and Collingwood brands in the prior year.

“Despite the many challenges and ongoing uncertainties created by the pandemic, Brown-Forman’s business remains incredibly strong,” said Lawson Whiting, Brown-Forman’s president/CEO. Whiting noted “consumers’ increasing preference for premium spirits and our strength in the growing American whiskey and tequila categories.”

Net sales in the U.S. were flat (up 6% underlying) in the first half.  Jack Daniel’s family of brands grew net sales 9% (+11% underlying) powered by 14% net sales growth (+15% underlying) from Jack Daniel’s Tennessee Whiskey. Higher volumes for Jack Daniel’s RTDs and Jack Daniel’s Tennessee Honey, as well as the ongoing international launch of Jack Daniel’s Tennessee Apple contributed to sales growth. Supply chain disruptions adversely impacted these gains during the first half of the fiscal year.

The tequila portfolio’s underlying net sales grew 16% (+16% underlying) propelled by double-digit net sales growth for Herradura and el Jimador. Herradura grew volumes in the United States along with Mexico, which cycled against a weaker prior-year base. el Jimador’s net sales growth was driven by broad-based volume gains in the United States, Latin America, and the United Kingdom. These gains were partially offset by lower volumes of New Mix in Mexico reflecting a difficult prior-year comparison when volumes benefited from a temporary supply chain disruption in the beer industry.

On Nov. 18, Brown-Forman’s Board of Directors approved a 5% increase in the regular quarterly cash dividend to 18.85 cents a share on the Class A and Class B common stock, payable on Dec. 28 on stock of record Dec. 3. This marked the company’s 78th year of paying consecutive dividends and the 38th year of increases in its regular quarterly dividend.

Brown-Forman’s directors also declared a special dividend of approximately $480 million, or $1 a share, on its Class A and Class B common stock. This special cash dividend is payable on Dec. 29 on stock of record Dec. 9.

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Duckhorn Sales Jump 13.7% in Year, Profit Up 22%

Duckhorn Portfolio reports sales of $104.2 million in the Oct. 31 quarter, a 13.7% increase from a year earlier.

Net income was $21.3 million, or 18 cents a share, versus $17.5 million, or 17 cents a share, in the prior year period; adjusted net income was $23.5 million, or or 20 cents a share, versus $18.6 million, or 18 cents a share, in the prior year period.

“At a time of unpredictability in the macro environment, we delivered record quarterly results, both on sales and profitability, reflecting strong top line momentum across our portfolio and impressive gross margin expansion,” commented Alex Ryan, President/CEO and Chairman. “Our ability to successfully lap the nearly 40% organic volume growth we saw in the prior year quarter, well in excess of pre-pandemic levels, is a testament to our phenomenal brand strength and sound execution on growing distribution.”

Ryan continued, “The blend of our high-quality product, differentiated go-to-market strategy and reputation we’ve earned with our trade partners as a reliable supplier of luxury wine is helping to deliver consistent share gains. Given the considerable runway for distribution growth still in front of us and the resiliency we have in our supply chain to profitably pursue it, we remain confident we are positioned to keep growing well in excess of the high growth, luxury wine segment while also maintaining industry-leading margins over the long-term.”

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