Infinium Spirits Adds 2 Flavors to Seagram’s Vodka Portfolio

Posted on March 21, 2022 by Joel Whitaker

The two new flavors are Seagram’s Strawberry Lemonade Vodka and Seagram’s Mango Pineapple Vodka.  “Vodka is the largest value spirits category and the #2 spirits category overall – and we are proud to say that Seagram’s Vodka checks both of those boxes,” said Marcel Durand, vp-marketing, Infinium Spirits. “Our goal with these new flavor launches is to introduce more consumers to our quality, mixable product at an affordable price, especially ahead of the warmer weather.”  ABV: 35%, SRP: $12.99.

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Who & What —

Posted on March 21, 2022 by Joel Whitaker

Buchholtz Perkin, an M&A Advisory Firm which launched in 2020,said Si Brown, former president/CEO of Bruce Foods Corp., will join as a Managing Director, Head of Food & Beverage.

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What We’re Reading —

Posted on March 21, 2022 by Joel Whitaker

The Drinks Industry Has an Ageism Problem

What it’s like to get older in the drinks industry, and how to deal with the discrimination that comes with it (SevenFifty Daily).

Wine and health is never a simple topic

Like nicotine, alcohol is among the potentially most addictive drugs in the world (10 most addictive drugs list); but there is a big difference between one glass of wine and many glasses of wine, consumed consecutively. In particular, a large amount of data indicates that trying to drive a car when drunk is dangerous to the driver, the passengers, and everyone else in the vicinity. So, drink-driving has been banned in most countries, and involves heavy financial penalties.  However, not all governments have agreed on where lies the boundary for being drunk — there is no definitive line that can be applied to all persons. (The Wine Gourd)

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I.C.Y.M.I. —

Posted on March 21, 2022 by Joel Whitaker

20 Days in Mariupol: The team that documented city’s agony

A gripping account of the last international journalists in Mariupol and of their escape.  (The Associated Press.)

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What We’re Reading —

Posted on March 20, 2022 by Joel Whitaker

Stone Brewing CEO testifies on craft beer slowdown in 2010s

Stone Brewing CEO Maria Stipp was at the helm of craft beer competitor Lagunitas Brewing Company when it was sold to international beer company Heineken in 2017.  (Courthouse News)

Hard Truth Distilling: From humble beginnings to one of Indiana’s largest distilleries

How Budweiser Pioneered the Year-Round Use of Black History to Sell Stuff

For a while, these posters were everywhere. (Slate)

AB InBev’s EverGrain brings used beer ingredient to snacks and plant-based milks

Told by many he was wasting his time, the CEO of the alcohol giant’s subsidiary is introducing spent barley to foods and beverages through partnerships with companies like Nestlé and Post.  (FoodDive)

Wine Spectator’s Exclusive Interview with Ernest Gallo on His 90th Birthday  in 1999

 

 

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FYI —

Posted on March 20, 2022 by Joel Whitaker

It’s likely our elected leaders will vote to move the U.S. to permanent daylight savings time this year.  A major objection is that in much of the country, daylight savings time would mean people would get up and children would go to work in the morning.  That’s something that can easily be solved — simply adjust the time school starts.  If DST means children are walking to school in the dark, make school start an hour later.  Problem solved.

Meanwhile, here a link to both sides of the debate:

5 ways life would be better if it were always daylight saving time

Why daylight saving time is unhealthy – a neurologist explains

 

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