To bring real beer taste to the grill, actual Miller Lite is reduced down into a concentrated form which then coats Miller Lite Beercoal with the iconic taste of the original light beer. When burned, this special charcoal releases the taste of Miller Lite wrapping whatever you’re grilling in a smokey beer blanket suitable for summer.
This year, Miller Lite is showing up to outdoor beer bashes as the obvious and tastiest choice with the “Summer Loves Beer” program, which leans into a summer match made in heaven: grilling and Miller Lite. With multiple ways to celebrate throughout the season, remember to pencil in some Miller Time.
Miller Lite Beercoal will be available starting May 24 at MillerLiteBeercoal.com and can be purchased nationwide for only $11.99 MSRP (+ shipping), while supplies last. Miller Lite will offer periodic online product drops through May 27. Miller Lite Beercoal comes in 4 lbs. packs and are for use in standard charcoal grills.