For Holidays, Patron Debuts 2017 Silver, 1-Liter Bottle

Patrón Tequila introduces this year’s Patrón Silver One-Liter Limited Edition bottle.  This third in a series of collectible large-size bottle designs for the holidays is inspired by Mexico’s tradition of vibrant ceramic and textile folk art.

The brightly colored pewter bottle label on this year’s special edition release features Patrón’s iconic bee design and depicts elements of Patrón’s meticulous production process, including renderings of the native Weber Blue Agave from which Patrón is created, the razor-sharp ax used to chop the harvested agave, and the traditional “tahona” stone which crushes the cooked agave to begin the fermentation and distillation process. The bottle is topped with an intricately designed metallic stopper, mirroring the detailed aesthetic of the label, and is packaged in a beautiful green gift bag, reminiscent of Patrón Silver’s signature box.

Inside this limited production bottle, every drop of ultra-premium Patrón Silver tequila is handcrafted in small batches from the highest quality 100 percent Weber Blue Agave, and distilled and bottled at the Hacienda Patrón distillery in the Highlands of Jalisco, Mexico.

“Patrón is always one of the most-gifted spirits during the holidays and our limited-edition large size bottle has become something that people look forward to every year, both as a gift for someone special, and for holiday entertaining,” said Lee Applbaum, Global Chief Marketing Officer at Patrón Spirits. “The distinctive label design of this year’s bottle – influenced by our rich Mexican tradition of crafting artisanal tequila – offers a truly unique gifting option for those who enjoy and appreciate high-quality, luxury spirits.”

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