Category Archives: Sponsorship

SGWS Marks 20 Years as Sponsor of South Beach Festival

In those 20 years, the South Beach Wine & Fod Festival has raised $31.8 million to date for its beneficiary, the Chaplin School of Hospitality & Tourism Management at Florida International University (FIU). Southern Glazer’s has collaborated with its world-class … Continue reading

Posted in Sponsorship | Tagged , | Comments Off on SGWS Marks 20 Years as Sponsor of South Beach Festival

Heineken USA To Be Exclusive Import Beer and Hard Seltzer Partner of the Miami Dolphins, Hard Rock Stadium

It’s the first time Heineken has sponsored a National Football League team. The import beer category exclusivity includes alcohol-free beer, hard seltzer and the company’s flagship beer, Heineken. Through this partnership, fans will be able to enjoy eight Heineken-branded bars … Continue reading

Posted in Sponsorship | Tagged , , , | Comments Off on Heineken USA To Be Exclusive Import Beer and Hard Seltzer Partner of the Miami Dolphins, Hard Rock Stadium

DISCUS Urges Texans to ‘Boot the Ban’ on 7-Day Spirits Sales

Distilled Spirits Council of the U.S. (DISCUS)  said the No. 26 Toyota Supra in the NASCAR Xfinity Series inaugural Pit Boss 250 at Circuit of the Americas (COTA) will “proudly carry the message that Texans should ‘Boot the Ban.” The … Continue reading

Posted in Alcohol Policy, Sponsorship | Tagged | Comments Off on DISCUS Urges Texans to ‘Boot the Ban’ on 7-Day Spirits Sales

Tecate Sponsors LIGA BBVA MX in U.S.

Heineken USA and its Tecate brand announced the official, multi-year U.S. sponsorship of LIGA BBVA MX, the most-watched soccer league in the U.S. Tecate USA will also be a partner of LIGA BBVA MX’s other competitions, LIGA BBVA Expansion MX … Continue reading

Posted in Sponsorship | Tagged , | Comments Off on Tecate Sponsors LIGA BBVA MX in U.S.

Champagne Beau Joie Sponsors Vegas Golden Nights

Vegas Golden Knights secured Beau Joie Champagne as the team’s official champagne through the 2022 season. To commemorate the partnership and celebrate the only team  to get into the playoffs every year in their existence, the brand has introduced a limited-edition zero-dosage Beau … Continue reading

Posted in Sponsorship | Tagged , , | Comments Off on Champagne Beau Joie Sponsors Vegas Golden Nights

Herradura Sponsors Dash Radio’s Pili Montilla

Tequila Herradura said it is sponsoring Emmy Award-winning producer and host Pili Montilla and her program, “Truth and Tunes with Pili Montilla.”  Montilla is a Puerto Rico-born bilingual TV host and producer who’s best known for creating, producing, and hosting “Té … Continue reading

Posted in Marketing, Sponsorship | Tagged | Comments Off on Herradura Sponsors Dash Radio’s Pili Montilla