Category Archives: New Products

Austin Cocktails Enters Canned Category

Posted on September 1, 2020 by Joel Whitaker

Austin Cocktails is entering the canned cocktail category with a variation of three of their most popular bottled, ready-to-drink offerings – Cucumber Vodka Sparkling Mojito, Fred’s Ruby Red Sparkling Grapefruit Cocktail and Bergamot Orange Sparkling Margarita. They are one of … Continue reading →

Posted in Distilled Spirits, New Products | Tagged | Comments Off on Austin Cocktails Enters Canned Category

TTB Approvals Up 4.6% in 12 Months

Posted on August 17, 2020 by Joel Whitaker

That’s according to bw166, which said beer approvals through July totaled 41,700 products, up 7.4% in the 12 months through July.  Some 17,600 new spirits products won approval, up 21.7% over the past year, and 116,400 wine products were approved, up … Continue reading →

Posted in Alcohol & Tobacco Tax & Trade Bureau, New Products | Tagged | Comments Off on TTB Approvals Up 4.6% in 12 Months

El Mayor Tequila Extends Line with a Rum Cask Finish

Posted on August 17, 2020 by Joel Whitaker

El Mayor Tequila (Luxco) launched a new limited-edition variant, El Mayor Extra Añejo Rum Cask Finish. This new addition to the award-winning family of products is an ultra-premium handcrafted extra añejo tequila, aged a minimum of three and a half … Continue reading →

Posted in Distilled Spirits, New Products | Tagged | Comments Off on El Mayor Tequila Extends Line with a Rum Cask Finish

Flying Embers Launches World’s 1st Probiotic Hard Seltzer with Antioxidants

Posted on July 30, 2020 by Joel Whitaker

Flying Embers, the Ventura, Calif., “better-for-you alcohol company,” said it is launching its first-of-its kind hard seltzer. This new entry to the fast-growing category features delicious and unique new flavor combinations, and will deliver on the consumer need for healthier options … Continue reading →

Posted in Hard Seltzer, New Products | Tagged | Comments Off on Flying Embers Launches World’s 1st Probiotic Hard Seltzer with Antioxidants

Bread & Butter Wines Adds Sauvignon Blanc to Lineup

Posted on June 29, 2020 by Joel Whitaker

It’s a North Coast AVA, 2019 vintage, ABV 13% retailing for $14.99. Today, Bread & Butter is the 4th fastest growing brand in the top 100 at +45% in dollar volume in the latest 26 weeks, according to Nielsen.  In … Continue reading →

Posted in New Products, Wine | Tagged | Comments Off on Bread & Butter Wines Adds Sauvignon Blanc to Lineup

Beam Distilling Launches Old Tub

Posted on June 23, 2020 by Joel Whitaker

James B. Beam Distilling Co. announced the re-release of Old Tub, an unfiltered, 100-proof bonded bourbon inspired by the oldest brand from the Beam family. This limited-edition throwback offering celebrates bourbon’s true, rustic character, will be widely available in late … Continue reading →

Posted in New Products, Spirits | Tagged , | Comments Off on Beam Distilling Launches Old Tub