Category Archives: New Product Launch

Sailor Jerry Launches ‘Savage Apple’

It’s a 70-proof apple-flavored spice rum.  With an SRP of $15.99, Savage Apple will launch initially in New York and Florida, before

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The Macallan Launches ‘World’s Best Scotch Experiences’

The Macallan launches “The World’s Best Scotch Experiences” showcasing the most elevated Macallan experiences six key cities —

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Reckless Love Wines Launches a New Sauvignon Blanc

Reckless Love Wines introduces a new California-style Sauvignon Blanc in select markets across the country.

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Russian Standard Launches Vodka-Based RTD Moscow Mule

Made with natural flavors and at 8% ABV, the Russian Standard Moscow Mule is sold in 12oz copper-colored cans that are

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MillerCoors Launches Sol Chelada in U.S.

Sol Chelada is a ready-to-drink mix that combines Sol beer with tomato, lime, spices and other natural flavors. Crafted by the same

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Lone Star Brewing Intros an Ultra-Light Beer

Lone Star 24|7 (Pabst Brewing Co.) will have 2.1% alcohol by volume and 68 calories.  By comparison, Lone Star Light has 3.85%

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