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Category Archives: Marketing
Seagram’s Escapes Showcases Female Entrepreneurs in Panel Discussion Series
Seagram’s Escapes recently announced a series of upcoming virtual panels as part of its female-driven Empowerment Tour. The event, in partnership with Rolling Out, an African-American-owned media company, will showcase and celebrate women who have blossomed in their respective fields … Continue reading
Posted in Marketing
Tagged Seagram Escapes
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How Perrin Brewing Supports Local Business
Perrin Brewing Co., Comstock Park, Mich., (near Grand Rapids), is honoring local artist with a series of videos highlighting them and their stories. The latest featured artist is jewelry maker and metalsmith, Emma Hoekstra. This week, Perrin is working with Emma to … Continue reading
Posted in Advertising, Marketing
Tagged Emma Elizabeth Jewelry, Perrin Brewing
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Phillips Family Rebrands Geyserville Winery as North Coast Wine Co.
The Phillips Family of Lodi, Calif., rebranded their Geyserville winery purchased in April of 2017. Now known as North Coast Wine Co., it was created to forge a new path for the 6th generation growers of the Phillips Family. The family … Continue reading
Posted in Marketing
Tagged Michael David, North Coast Wine Co., Phillips Fraamily
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Van Gogh Vodka Releases 2d Annual Special Edition Bottle for International Women’s Day
Van Gogh Vodka will release a limited edition #GoghGirl bottle designed by artist Ashley Price, known as Pinklomein in the art world. This is the second release in the Goghgirl campaign which celebrates the work of female artists and raises … Continue reading
Posted in Marketing, Packaging
Tagged 375 Park Avenue Spirits, Van Gogh Vodka
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Buffalo Trace Marks ‘Bottled in Bond Day’
Buffalo Trace Distillery released a “Bottled in Bond Day” commemorative edition E. H. Taylor, Jr. Single Barrel marking the 124th anniversary of Congress passing the Bottled-in-Bond Act. It’s generally recognized as the first consumer protection legislation. Prior passage of the … Continue reading
Posted in Advertising, Corporate Social Responsibility, Marketing
Tagged E.H. Taylor
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WineryTale Seeks to Boost Your Sales via Smartphone
I’ll confess, I’m pretty skeptical about WineryTale, a new service from Australia. But it’s got one — maybe two — features that seem to have commercial value. A consumer picks up your bottle, scans the label and it comes to … Continue reading
Posted in Advertising, Marketing
Tagged Winerytale
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