Category Archives: Marketing

Phantom Creek Estates Launches Wine Club for Corporate Clients

Posted on September 21, 2021 by Joel Whitaker

Phontom Creek, a British Columbia winery, said its new Business Club, a wine club is designed specifically to serve the interests of corporate clients.  It offers a wide variety of transferable benefits, including access to exclusive wines, entry to the winery’s … Continue reading →

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Grand Brulot VSOP Cognac Cafe Announces Partnership With Blues Legend Joe Bonamassa

Posted on September 21, 2021 by Joel Whitaker

Grand Brulot, an award-winning VSOP Cognac cafe, is partnering with two-time Grammy-nominated artist and one of the world’s best guitar players of all time, Joe Bonamassa. The Blues-Rock legend is thoughtful and when it comes to partnerships. When the opportunity … Continue reading →

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Xavier Flouret Wines Launches National Wine Club

Posted on September 16, 2021 by Joel Whitaker

Xavier Flouret Wines is a curated selection of expertly crafted bottles from 11 wineries in six countries across the globe. Xavier Flouret has been supplying top establishments in New York such as The Carlyle, Le Bilboquet, and Duryea’s for over … Continue reading →

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A-B’s Marketing Strategy: To Meet the Needs of Consumers

Posted on September 12, 2021 by Joel Whitaker

“This is not about convincing consumers to buy something.  This is about creating what consumers want to buy,” Marcel Marcondes, CMO of Anheuser-Busch, who has helped steer a tremendous growth spurt for the firm, told Forbes.  This is a story … Continue reading →

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Crown Royal 1st Official Whisky Sponsor of NFL

Posted on September 9, 2021 by Joel Whitaker

Crown Royal became the first spirits brand to advertise during a televised 2017 NFL game. Most recently, the brand launched its largest-ever responsible drinking campaign, The Crown Royal Water Break, that encourages drinking in moderation on game day. To kick off … Continue reading →

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POM Wonderful® Launches National Cocktail Contest to Support Local Bars After Pandemic Closures

Posted on September 9, 2021 by Joel Whitaker

Five bars to receive a $10,000 cash prize and a year’s supply of POM Wonderful 100% Pomegranate Juice by creating cocktails made with the POM. Entrants will develop a signature POM-inspired cocktail and sharing a photo of their creation on … Continue reading →

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