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Author Archives: Joel Whitaker
Lobos 1707 Tequila and Mezcal Launches New Campaign
Lobos 1707, the ultra-premium tequila and mezcal brand, announces the launch of its latest campaign, Build a Bigger Table: All for the Pack. The new creative spot is an extension of Lobos 1707’s Build a Bigger Table movement, which emphasizes … Continue reading
Posted in Advertising
Tagged Lobos 1707
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I.W. Harper Launches Ultra-Premium Cabernet Cask Reserve
Seven years after the brand’s relaunch, I.W. Harper (Diageo) is introducing this classic whiskey with exceptional style and substance. Celebrating the legacy and inspiration of the golden era combined with modern refinement, Cabernet Cask Reserve brings out the whiskey and … Continue reading
Posted in New Products
Tagged Diageo, I.W. Harper
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Brockmans Gin Debuts Virtual Interactive Master Class
Brockmans Gin recently hosted a series of three live and virtual Masterclass and cocktail-making events where guests learned the art of creating two of Brockmans signature cocktails – the Brockmans Perfect Serve Gin & Tonic and the Brockmans Wet Dog. Virtual … Continue reading
Posted in Promotions
Tagged Brockmans Gin
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Who & What —
Hair of the Dog Brewing Co., Portland, will close as its founder/brewmaster Alan Sprints retires this summer, the craft brewer announced in a video on its Facebook page.
What We’re Reading —
Dawn of the $95 Wine Box Who doesn’t like a bargain box of wine, but one producer is really pushing the boat out. (Wine-searcher) Anheuser-Busch Super Bowl ads miss industry mark — again A-B, which topped the USA Today Ad Meter rankings … Continue reading
Posted in Uncategorized
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Who & What —
Don Sebastiani & Sons, promotes Kim Cotter to the position of Chief Financial Officer, effective Feb. 1. She had been Controller.