Author Archives: Joel Whitaker

Splash Beverage Raised $8 Million in Stock Offering

Posted on February 15, 2022 by Joel Whitaker

That $8 million is before deducting EF Hutton Group’s cut for running the offering and will buy 2 million shares.  The underwriters can purchase an additional 300,000 shares in 45 days.  The offering is expected to close Thursday (2/17).

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Busch Light to Sponsor All Women NASCAR Drivers

Posted on February 15, 2022 by Joel Whitaker

Busch Light said it will spend $10 million over three years to sponsor every 21+ woman driver in NASCAR.  The commitment includes more funding, track time, media exposure and training.  The brand noted that no women compete at NASCAR’s highest level. … Continue reading →

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Maison Courvoisier Unveils New Look, Names Ambassador, Appoints Chief Blender

Posted on February 15, 2022 by Joel Whitaker

The new packaging rediscovers distinctive codes from centuries past that made Courvoisier iconic during the Belle Époque era, the opening of the Eiffel Tower and while gracing the royal courts of Europe during the 20th century. The brand also appoints … Continue reading →

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Armed Forces Brewing to Release 1st Light Beer on President’s Day

Posted on February 15, 2022 by Joel Whitaker

Armed Forces Brewing Co. said it will release its first light beer, Preamble – We The People, on President’s Day – Feb. 21. “Preamble is crisp, clean and made with one malt and a single American hop grown by U.S. … Continue reading →

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Angel’s Envy Releases Limited Edition Rye Finished in Ice Cider Casks

Posted on February 15, 2022 by Joel Whitaker

The fourth release in Angel’s Envy‘s Cellar Collection, this limited-run of just 6,000 bottles marks the brand’s first new finished rye offering since 2013 Beginning today, members of Angel’s Envy’s 500 Main can enter to win the chance to purchase … Continue reading →

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Archer Roose Wines Starts Incentive Program

Posted on February 15, 2022 by Joel Whitaker

Each customer who purchases a minimum of 100,000 cases of Archer Roose wine will be mailed a real, live complimentary snake of the company’s choosing. The Archer Roose Snake Rewards website, highlighting all of the program details, is here: http://archerroose.com/snakerewards.

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