Author Archives: Donna Whitaker

Sokol Blosser to Launch 1st Oregon Boxed Wine

Evolution 2019 Oregon Pinot Noir and Evolution 2019 Lucky No. 9 White Blend will be packaged in 1.5-liter boxes that also feature a new contemporary look for the Evolution

Posted in Wine | Tagged | Comments Off on Sokol Blosser to Launch 1st Oregon Boxed Wine

Loyalty Study Confirms Strong Return on Ad Spend During Lockdown

The unprecedented 34% growth of consumer packaged goods (CPG) sales since March 22 of this year has created a significant growth opportunity for major brands to grow their

Posted in Advertising, beer, Spirits, Wine | Tagged | Comments Off on Loyalty Study Confirms Strong Return on Ad Spend During Lockdown

BevStrat Focuses on Off-Premise Sales

BevStrat has primed its sales teams in Illinois, New York, New Jersey, California, and Florida  with an increased set of marketing tools to support suppliers and retailers in the

Posted in beer, Spirits, Wine | Tagged | Comments Off on BevStrat Focuses on Off-Premise Sales

Economy Watch: Economic Downturn to Continue Through 2020

The economic downturn in the U.S. will continue for the rest of 2020, say the nation’s purchasing and supply executives in the Spring 2020 Semiannual Economic Forecast.

Posted in Economic Outlook | Comments Off on Economy Watch: Economic Downturn to Continue Through 2020

What We’re Reading —

Open the Bottle and Let’s Zoom: California Wineries Try Online Tastings As the shutdown halts tourism, vineyards that rely on visits to tasting rooms ship bottles and host virtual events.  But some fear they will go out of business.  (Wall … Continue reading

Posted in What We're Reading | Comments Off on What We’re Reading —

Willamette Valley Net Soars 85% in Quarter as Sales Rise 30%

Willamette Valley Vineyards reports net profit after tax of $530,630, or 11 cents a share, up from $170,024, or 3 cents a share.  Sales for the three months ended March 31,

Posted in Wine | Tagged | Comments Off on Willamette Valley Net Soars 85% in Quarter as Sales Rise 30%