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Author Archives: Donna Whitaker
Loyalty Study Confirms Strong Return on Ad Spend During Lockdown
The unprecedented 34% growth of consumer packaged goods (CPG) sales since March 22 of this year has created a significant growth opportunity for major brands to grow their
Posted in Advertising
Tagged Steven Tramposch
Comments Off on Loyalty Study Confirms Strong Return on Ad Spend During Lockdown
BevStrat Focuses on Off-Premise Sales
BevStrat has primed its sales teams in Illinois, New York, New Jersey, California, and Florida with an increased set of marketing tools to support suppliers and retailers in the
Economy Watch: Economic Downturn to Continue Through 2020
The economic downturn in the U.S. will continue for the rest of 2020, say the nation’s purchasing and supply executives in the Spring 2020 Semiannual Economic Forecast.
Posted in COVID-19, Economic Outlook
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What We’re Reading —
Open the Bottle and Let’s Zoom: California Wineries Try Online Tastings As the shutdown halts tourism, vineyards that rely on visits to tasting rooms ship bottles and host virtual events. But some fear they will go out of business. (Wall … Continue reading
Posted in What We're Reading
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NJ Gov Signs Bill Extending Cocktails to Go, Tax Break for Hand Sanitizer
The measure had been passed by both houses of the legislature a couple of days earlier. Needless to say, Distilled Spirits Council of the U.S. applauded:
Posted in DISCUS
Comments Off on NJ Gov Signs Bill Extending Cocktails to Go, Tax Break for Hand Sanitizer
Reyes Scoops Up Another Beer Distributorship
Golden Brands, a Reyes Beer Division company, has officially closed on its acquisition of certain distribution rights from Saccani Distributing Co. in Sacramento, California.
Posted in beer, Distribution
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