Author Archives: Donna Whitaker

Jägermeister Intros Coolpack Packaging

Jägermeister launches the first-ever non-glass line extension from the brand, the Jägermeister Coolpack. Designed to look

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Wines of Alsace Adopts a New Identity

France’s Alsace wine region has revealed its new global identity with a striking “VA” logo, an abbreviation of Vins Alsace. Known as

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RNDC Marks National Military Appreciation Month

The No. 2 bev/al distributor is honoring its employees who served in the military with special celebrations.  In November, every RNDC

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Aviation Gin, Air Force Association Partner on Promotion

Running this summer from Memorial Day through Labor Day, Aviation American Gin (Davos Brands) will release limited-

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Major Brands and Jose Cuervo Offer Safe Rides Home in Missouri

Major Brands, the largest Missouri-owned distributor of premium spirits, wine, beer and non-alcoholic beverages, and Jose Cuervo,

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Michel Roux, Built Absolut into Major Brand, Dies at 78

Absolut wasn’t his only triumph while president of Carillon Importers.  The other was Bombay Sapphire.  After losing

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