Monthly Archives: March 2022

Diageo to Build Carbon Neutral Crown Royal Distillery in Canada

Posted on March 9, 2022 by Joel Whitaker

The new CAD$245 million (about $191 million US) will be able to produce up to 20 million liters of absolute alcohol, equivalent to 10.5 million proof gallons, a year.  It will occupy 400 acres in St. Clair Township, Ont. , … Continue reading →

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How Moskovskaya Vodka Is Dealing with War in Ukraine

Posted on March 9, 2022 by Joel Whitaker

The Amber Beverage Group brand is quick to note it’s made in Latvia, not Russia, and that its owner fled Russia in 2000 after getting into a conflict with Putin. Moskovskaya Vodka is made by the leading producer of bev/al in … Continue reading →

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Cult Wine’s ‘Cool Aesthetic’ is Updated

Posted on March 9, 2022 by Joel Whitaker

Cult Wine Co., whose production doubled over the past three vintages, unveiled new packaging “to reflect its effortlessly cool aesthetic and appeal to the curiosity of young wine consumers.” To achieve this modern redesign of The Cult Wine Co. label, … Continue reading →

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Inflation Concerns are Top of Mind Among Consumers: Survey

Posted on March 9, 2022 by Joel Whitaker

At an investor conference Wednesday (3/9), Tracey Joubert, CFO, Molson Coors Beverage Co., was asked whether there’s a risk of trading down as consumers feel inflation pressure.  She basically pooh-poohed the idea, noting that “during the pandemic we saw a lot of people … Continue reading →

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Stella Artois Launches Bartender ‘Perfect Pour’ Training Program

Posted on March 9, 2022 by Joel Whitaker

Stella Artois introduced the “Perfect Pour” program to educate and engage bartenders that will ensure that each consumer will experience a perfectly poured beer every time. A Perfect Pour requires fresh beer and clean draught lines, served in a chalice … Continue reading →

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Evan Williams American-Made Heroes Fund Opens Grant Applications

Posted on March 9, 2022 by Joel Whitaker

Nonprofits serving U.S. veterans are invited to apply for a 2022 Veteran Community Action grant from the Evan Williams American-Made Heroes Foundation Fund. To date, Evan Williams has recognized 42 veteran heroes on its American Hero Edition bottles and donated $450,000 … Continue reading →

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