Monthly Archives: January 2022

Maker’s Mark® Becomes Largest Distillery in World to Achieve B Corp Certification

Posted on January 26, 2022 by Joel Whitaker

Maker’s Mark has earned B Corporation Certification, making it the largest distillery in the world and the first in Kentucky’s famed Bourbon Country to achieve the distinction. The B Corp Certification affirms years of industry-leading efforts by Maker’s Mark intended … Continue reading →

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RNDC to Rep Spiritless Non-Al Distilled Spirits

Posted on January 26, 2022 by Joel Whitaker

Republic National Distributing Co. (RNDC) will distribute Spiritless distilled non-alcoholic spirits, including its inaugural Kentucky 74, in all territories within its nationwide footprint. CEO Lauren Chitwood, Chief Relationship Officer Abbey Ferguson, and COO Lexie Larsen founded Spiritless in 2019 after … Continue reading →

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A-B Details Super Bowl Plans

Posted on January 26, 2022 by Joel Whitaker

Anheuser-Busch will use four minutes of the Super Bowl to kick off a larger 360 marketing campaign focused on hope, positivity and possibility.   Here are some details about each brand’s plans: Bud Light NEXT: Ten years in the making, Anheuser-Busch’s first-ever … Continue reading →

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Rapid Covid Tests to be Sold in NH Liquor Stores

Posted on January 26, 2022 by Joel Whitaker

New Hampshire Gov. Chris Sununu said the state has acquired 1 million rapid tests.  Within two weeks, he said, he expects the test to be available at liquor stores. Federal pandemic relief will pay for the tests, which are being … Continue reading →

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Damn Right Cocktails Launches Tequila Sparkling Cocktail

Posted on January 26, 2022 by Joel Whitaker

Damn Right Cocktails launched its USDA certified organic, 100% de agave Tequila sparkling cocktail in Texas and California. The line has two SKUs: a lime margarita called Devil of a Lime and a Strawberry Basil cocktail called Son of a … Continue reading →

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360PR + Creates New Firm for Bev/Al Clients

Posted on January 26, 2022 by Joel Whitaker

Many public relations agencies create dedicated teams to serve a particular industry.  360PR+ has taken that a step further, creating a separate wholly owned, independently operated public relations agency to serve the adult beverage industry. Three Cheers PR will be … Continue reading →

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