Monthly Archives: January 2022

Elijah Craig Sponsors PGA Star

Posted on January 20, 2022 by Joel Whitaker

Elijah Craig Bourbon (Heaven Hill Distillery) announced a new partnership with PGA Tour professional golfer Max Homa for a multi-year sponsorship deal. Homa’s success both on and off the course since turning pro in 2013 will now be supported by … Continue reading →

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Wine Shipments Reach Record $4.2 Billion on Smallest-Ever Volume Chain

Posted on January 20, 2022 by Joel Whitaker

With total direct-to-consumer wine shipments surpassing the $4 billion mark in 2021 for the first time– a result of an unprecedented 11.8% jump in bottle price despite the smallest increase in volume in the history of the Direct-to-Consumer Wine Shipping … Continue reading →

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Champage Sales Recover in 2021

Posted on January 19, 2022 by Joel Whitaker

Total shipments of Champagne in 2021 rose to 322 million bottles in 2021, an increase of 32% over 2020, Champagne Bureau USA reports. The market in France was up by 25% at nearly 142 million bottles, a return to 2019 … Continue reading →

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Vintage Wine Acquires Ohio’s Meier’s Wine Cellars

Posted on January 19, 2022 by Joel Whitaker

Vintage Wine Estates, Inc. acquired Meier’s Wine Cellars, Inc., DBA Meier’s Beverage Group, (“Meier’s”) located in Silverton, Ohio, north of Cincinnati. The purchase was valued at approximately eight times Meier’s 2021 adjusted EBITDA. With about $18 million in revenue in … Continue reading →

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Why Is Wine Losing Share to Spirits? Look at Advertising.

Posted on January 19, 2022 by Joel Whitaker

But while wine’s advertising spending is stunningly low, advertising may not be the entire solution, Rob McMillan, senior vp, Silicon Valley Bank, said in a podcast introducing the 2022 edition of SVB’s 62-oage “State of the U.S. Wine Industry” report.   McMillan thinks restaurants … Continue reading →

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Log Still Distillery’s Monk’s Road Enters Tennessee

Posted on January 19, 2022 by Joel Whitaker

The first Monk’s Road spirit to be available in Tennessee will be a limited release of its Cold Spring Distillery bourbon that is part of their Fifth District Series. The six-year single barrel bourbon is the first of the series, … Continue reading →

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