Monthly Archives: September 2021

Ketel One Sponsors Emmy Awards Season

It’s the fourth consecutive year that Ketel One has been the official spirits partner of the Emmy Awards Season. Several exclusive cocktails will be served by Ketel One at official Emmy Awards events, including the annual Performers Nominee Reception Sept. … Continue reading

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A-B Revamps Commercial Structure

Kyle Norrington, currently president of Labatt in Canada, will assume a new role as U.S. chief commercial officer, overseeing Anheuser-Busch sales and Marketing in the U.S.  During his time leading Anheuser-Busch InBev‘s business in Canada, Norrington developed and implemented the Canada … Continue reading

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Smirnoff Paints Miami Pink, to Visit 3 More Cities in September

Smirnoff threw a party in Miami over the Labor Day weekend in which guests enjoyed a variety of tasty cocktails, ready-to-drink options and the delicious, crisp Pink Lemonade flavor of the latest offering from Smirnoff served from a neon, lemonade … Continue reading

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Spirits Gains Share in Drizly Orders Over Labor Day Weekend

The liquor category gained share year over year Labor Day weekend, share was 45% in 2021 compared to 42% in 2020. Liquor share remained flat compared to August 2021. Tequila gained share from 17% to 20% year over year, up … Continue reading

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A-B Steps Up Water Donations to Hurricane Ida Relief

Anheuser-Busch, which last week said it was sending two truckloads of canned drinking water to help with Hurricane Ida relief, Friday (9/3) said it was sending more than five additional truckloads to its wholesaler partners Buquet Distribution Co. Inc. (Houma, LA), … Continue reading

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St. Augustine Distillery Marks 5th Year of Selling Its Bourbon

Philip McDaniel and Mike Diaz, co-founders of St. Augustine Distillery, laid down the first four barrels in December 2013. They got Florida’s prohibition-era laws changed in the spring of 2014, allowing consumers to purchase two bottles per person, per year … Continue reading

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