Monthly Archives: July 2021

Marie Brizard 1st Half Sales Slip 5%

Posted on July 28, 2021 by Joel Whitaker

Marie Brizard Wine & Spirits reports first-half sales eased 5%.  On an organic basis, excluding exchange rates, sales were down 5.8%.  Factor in the effect of exchange rates, and sales were down 6.7%. Sales in France were down 2%.  The … Continue reading →

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West Fork Whiskey Plans ‘Tourism Destination’

Posted on July 28, 2021 by Joel Whitaker

West Fork Whiskey Co., Indianapolis, is building a new 35,000-square-foot facility it hopes to open next spring.  The new West Fork facility will include a 5,000-square-foot event center, a 4,000-square-foot restaurant with a focus on Indiana agriculture and a “speakeasy,” as … Continue reading →

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Sailor Jerry Fans Can ‘Gift’ Favorite Tattoo Parlor a Custom Plinko

Posted on July 28, 2021 by Joel Whitaker

Sailor Jerry Spiced Rum‘s (William Grant & Sons) latest global social media campaign will see consumers around the world vote for their favorite tattoo shop to receive one of three custom plinkos and receive a stash of limited edition Sailor … Continue reading →

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Entry Level Spirits Losing Share: Drizly

Posted on July 27, 2021 by Joel Whitaker

Funny.  I never thought of Tito’s, Smirnoff, Jim Beam or Jack Daniel’s as “entry-lvel spirits.”  But Drizly does, and I suspect they know more than me. In 2021 to date, 37% share of liquor purchases on Drizly fall within an … Continue reading →

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Places Open, Pouring Beer Dips a Point

Posted on July 27, 2021 by Joel Whitaker

BeerBoard reports locations open and pouring beer dipped a point to 91% of locations open.  Average Number of Taps dropped one handle to average 19 per location nationally. Seven states tracked lost one handle each, while three states held firm … Continue reading →

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3 Badge Beverage Intros Uncle Val’s Zested Gin

Posted on July 27, 2021 by Joel Whitaker

 3 Badge Beverage Corp. expanded its reach in the growing ultra-premium gin category with the debut of Uncle Val’s Zested Gin. Handcrafted with a  touch of natural citrus, Zested Gin (SRP $39/750ml; 45% ABV) is a smooth, sipping gin that is as … Continue reading →

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