Monthly Archives: June 2017

Old Bridge Cellars to Sell, Market Clos du Val Wines

Posted on June 2, 2017 by Donna Whitaker

As of July 1, Old Bridge Cellars (OBC) will handle sales and marketing for the legendary Stags Leap District estate, Clos Du Val.   There won’t be a change in the distributor network. Founded in 1972, Clos Du Val is one … Continue reading →

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Goslings Rum Unveils 1st National TV Ad

Posted on June 2, 2017 by Donna Whitaker

And we think it’s a winner, hitting all the right notes.  The occasion is the premiere of the America’s Cup in Bermuda. “I said, if we’re going to do this, we’re going to do it first class,” says Malcolm Gosling, … Continue reading →

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Patron Bar-on-Wheels to Visit Concert, Other Venues

Posted on June 2, 2017 by Donna Whitaker

From Memorial Day through Labor Day, Patrón Spirits’ bar-on-wheels will allow consumers to engage with a highly customized touch-screen interface that will help serve up Patrón cocktails, perfectly tailored to their tastes. Across the Atlantic, a specially designed “Patrón the … Continue reading →

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Heineken Intros Aluminum Bottle – But Just in 4 Cities

Posted on June 2, 2017 by Donna Whitaker

Heineken introduced an exclusive, limited-edition aluminum bottle.  But they are available online available only in New York, Los Angeles, Miami, and Hawaii. This durable and chic packaging is perfect for social spaces like rooftop bars, patios, and pool areas, its … Continue reading →

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Malibu Kicks Off Summer Campaign

Posted on June 2, 2017 by Donna Whitaker

Malibu Rum (Pernod Ricard) will share original, aspiring content everyday throughout the 101 days of summer via its digital and social channels. The content encourages fans to participate in new and exciting experiences to help them live their most spontaneous, … Continue reading →

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Pernod Ricard Partners to Revitalize Polo Grounds Area

Posted on June 2, 2017 by Donna Whitaker

Sixty years to the week when Major League Baseball owners voted to allow the New York Giants to leave for San Francisco, Pernod Ricard USA is teamed up with the national environmental nonprofit EarthShare and its member group, New York … Continue reading →

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