Monthly Archives: April 2017

Fetzer Relies on Worms to Clean Process Water

Fetzer Vineyards is relying on billions of worms to clean up the winery’s process water. And here’s the good part:  The California vintner’s worms – which work in tandem with microbes to digest contaminants in greywater – are at the … Continue reading

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Trump to Propose Cutting Corporate Tax Rate to 15%

You can expect the White House tomorrow to lay out broad principles for reforming the Internal Revenue Code.  At the top of the list:  Cutting the corporate tax rate to 15% regardless of whether the cuts add to the deficit. … Continue reading

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Suerte Tequila Taps Backbone Media for P.R.

Backbone will handle public relations for Suerte in North America. Why Suerte picked Backbone:  “Backbone Media has a proven history of introducing niche brands with a compelling story to a broad audience,” said Melyssa Mead, Suerte’s brand director. “There is … Continue reading

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Cloudy Bay Sponsors J Class Sailing Association

Cloudy Bay (Moët Hennessy), the New Zealand wine, became the principal partner of the J Class Association. Originally designed to compete for the America’s Cup in the 1930s, the J Class yachts are considered some of the most beautiful boats ever built. … Continue reading

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Pyramid Brewing Expands Canned Line, Updates Package

Pyramid Brewing Co. expanded its line of canned brews, added Outburst Citrus IPA to its year-round line-up, debuted new packaging and revamped digital channels across its website and social media. The new branding for each beer is pictographic and shares … Continue reading

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Women of Vine & Spirits Launch Scholarship Program

Women of the Vine & Spirits, the world’s leading organization dedicating to the support and advancement of women in the alcohol beverage industry, launched the Women of the Vine & Spirits Foundation and is now accepting scholarship applications to be … Continue reading

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