Woodford Reserve is partnering with the James Beard Foundation, sponsoring a scholarship for beverage studies and sponsorship of the “Outstanding Bar Program” award given annually at the James Beard Awards.
In addition, Woodford will be a premier sponsor of James Beard Foundation’s Taste America, which will visit 10 cities this fall to celebrate America’s diverse culinary culture and highlight the James Beard Foundation’s commitment to food system and industry issues such as food waste reduction, sustainable seafood and women’s leadership.
“Woodford Reserve and the James Beard Foundation share a dedication to flavor, and this partnership will showcase our shared passions,” said Mark Bacon, Senior Vice President and Global Brand Director of Woodford Reserve. “Our bourbon was founded on flavor — and it’s a commitment we take seriously.”
The Woodford Reserve Beverage Studies Scholarship is designed to help aspiring beverage professionals further their skills and is one of several programs designed by Woodford Reserve to celebrate classic cocktails and the people who craft them. Applicants must be currently enrolled — or planning to enroll — at a licensed or accredited program of study for beverage, wine studies, Viticulture & Oenology, or a related field.