Jackie Zykan, master taster who played a key role in the reinvigoration of Brown-Forman‘s original brand Old Forester, is stepping away to pursue other career opportunities on July 1. She helped lead the brand’s innovation and premiumization strategy, culminating as the first woman in Old Forester history to have her name on the bottle as part of the 117 Distillery Series that debuted in 2021.
Pernod Ricard USA selects four agencies to support its storytelling and marketing efforts, to better represent Black, Asian American Pacific Islander (AAPI), LGBTQ+ and Hispanic/Latino communities across the U.S. — Casanova//McCann, Che Creative, Titanium Worldwide LLC and PLAN C Agency. These partnerships are part of the company’s larger commitment to invest in more inclusive marketing strategies overall.
Southern Glazer’s Wine & Spirits promotes Randy Myers executive vp/general manager, North Central Sub Region. In his most recent role, Myers was Senior VP/General Manager, Missouri. He succeeds Scott Westerman, who will retire on Dec. 31.