Vizzy Hard Seltzer (Molson Coors), the first hard seltzer with antioxidant vitamin C, is dropping a new variety pack with four never-before-sipped flavor combinations : Papaya Passionfruit, Blackberry Lemon, Watermelon Strawberry and Raspberry Tangerine.
Vizzy Hard Seltzer is also expanding into Canada and product will hit shelves in early March.
“Vizzy is off to an incredible start. It’s one of the fastest growing hard seltzer brands in the category, carving out a slot on Nielsen’s Top 10 Growth Brands,” said Elizabeth Hitch, marketing director. “Vizzy fans have been asking for new flavors and we wanted to deliver with bright, bold dual-flavor mash-ups. We’re excited for drinkers to try the new variety pack and tell us what they think.”
Each can of Vizzy contains 100 calories, 1 gram of sugar and 5% alcohol by volume. The new variety pack comes in 12-oz. slim can 12-packs and is slated to hit shelves nationwide on March 1 because #SeltzerSzn is year-round.