Tag Archives: Smirnoff

Smirnoff Embraces Decades of Commitment to Inclusivity, Fun with New ‘Vodka for the People’ Campaign

Posted on September 1, 2021 by Joel Whitaker

“We thought it was only fitting that our ‘Vodka for the People’ campaign be just as versatile and flavorful as our Smirnoff portfolio,” said Jennifer Holiday Hudson, Smirnoff North America Brand Leader. “The future belongs to the people, and with ‘Vodka for … Continue reading →

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Smirnoff Gives Away 2021 Epic Trips, Experiences and Prizes

Posted on April 1, 2021 by Joel Whitaker

The giveaway is part of Smirnoff’s Red, White & Berry summer campaign.  Actor and comedian Anthony Anderson to star in several new TVC spots that will air nationwide beginning this month and can also be viewed on the  Smirnoff YouTube … Continue reading →

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Diageo North American Sales Rise 8% on 2% Higher Volume

Posted on July 25, 2019 by Joel Whitaker

That’s based on reported numbers.  Diageo said its organic growth in North America – its largest market, representing 35% of total sales — saw sales rise just 5% on a 2% volume increase. Selling 19 spirits brands to Sazerac Co. … Continue reading →

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Smirnoff Offers a Red White & Berry Sweepstakes

Posted on March 18, 2019 by Joel Whitaker

Through March 27, party people across America ages 25 and older are encouraged to get into the summertime spirit early and submit their party pitches. As part of the written entry submission, each contestant will need to share how they’d serve … Continue reading →

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Smirnoff Observes Immigrant Heritage Month

Posted on June 23, 2016 by Joel Whitaker

Diageo announced support of the third-annual Immigrant Heritage Month this month. To mark the month, Smirnoff will be bringing the Smirnoff Global Street Art Project to the U.S. The Smirnoff Global Art Project launched in March 2016 in Tokyo, Japan, … Continue reading →

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Smirnoff Intros Cherry, Citrus and Blue Raspberry Specialty Item

Posted on May 26, 2016 by Joel Whitaker

Diageo introduced Smirnoff Red, White & Berry, a limited-edition specialty item that is a mix of cherry, citrus and blue raspberry.   Available nationwide, Smirnoff Red, White & Berry has a recommended retail price of $12.99 for a 750mL bottle and contains … Continue reading →

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