Tag Archives: Easy Rider

Easy Rider Bourbon Gets a New Label

The new label designed by creative agency, North, has brought stronger visibility to the brand on the shelf, with design elements and a new color palette inspired by motorcycle clubs and shops across the country.  The shift from black to a … Continue reading

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Hood River Debuts Easy Rider Kentucky Straight Bourbon

Easy Rider has roots in Oregon and was acquired by Hood River Distillers in 2018 to broaden its premium spirits portfolio. Before reintroducing the brand to consumers, Hood River opted to change the liquid to a four-year old Kentucky Straight … Continue reading

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