Tag Archives: CGA

Festivals Are Back, and that Spells Opportunities for Bev/Al Marketers

“The resurgence of festivals presents great opportunities for drinks brands to target younger consumers, especially as two in five festival attendees try new drinks brands when they go to these types of events,”  says Matthew Crompton, CGA Regional Director – … Continue reading

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Easter Sunday: Good News for Eateries, Not for Bars

With Easter coming up this weekend, it’s likely eating outlets will see a sales boost, says CGA‘s Matthew Crompton.  In 2019, Easter Sunday experienced velocity growth of +19% in these venues versus the average Sunday in the year to date, … Continue reading

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CGA Sees Flavored Spirits Growing in 2022

Flavored expressions account for less than 20% of all Whiskey sales in the U.S., but with flavored vodkas accounting for more than 20% of all Vodka sold in bar and restaurants, and flavored rum accounting for nearly a third of … Continue reading

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Bev/Al Sales Up Double-Digits in Key States: CGA

Bev/al sales in all key states tracked by CGA are now double-digit positive versus 2020, with the latest week being the first to be affected by COVID-19 two years ago. Some cities jumped the gun on St. Patrick’s Day , , … Continue reading

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7 of 10 Consumers Plan to Visit On-Premise in Next 2 Weeks

Seven out of 10 consumers in Florida, Texas, Illinois and New York plan to eat out On Premise in the next two weeks, and 43% also said they will be at On Premise locations for “drink-led occasions,” CGA reports after … Continue reading

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On-Premise Driving Triple-Digit Growth in Key States: CGA

On-premise sales velocity has exceeded pre-COVID-19 levels across all key states, CGA said, highlighting that there’s high demand in the On Premise now that uncertainty due to the Omicron variant has eased. Valentine’s Day reported its best sales for many … Continue reading

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