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Tag Archives: Beam Suntory
Beam Suntory Joins Suntory Holdings in Covid Aid for India
Beam Suntory and its parent company Suntory Holdings, pledged $600,000 (approx. INR 44,184,000) to support COVID-19 relief in India, focused on increasing access to medical care in the hardest-hit areas, and supporting on-trade partners that have been impacted by the … Continue reading
Posted in Corporate Social Responsibility
Tagged Beam Suntory
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Beam Suntory Details Sustainability Strategy
The distiller’s sustainability program is called “Proof Positive” and includes these goals: Reducing greenhouse gas emissions (GHG) by 50 percent across direct operations by 2030, with an ambition to remove more carbon than is emitted across the entire value chain … Continue reading
Posted in Sustainability
Tagged Beam Suntory
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Who & What —
Beam Suntory hires Venky Iyer as Vice President – Digital Products and Experience. He joins from Diageo, where he held global leadership roles in digital marketing, eCommerce and digital innovation.
Who & What —
Eastside Distilling Inc. names Jason Ericson heqd distiller, effective Jan. 11. He’s been with the company since 2014.
Knob Creek Intros IGTV Video Series
Knob Creek Bourbon is introducing Bourbon Reflection, a IGTV video series encouraging people to sit back, reflect and renew for the year ahead. The Value of Hard Work The Bourbon Reflection series consists of three reflection experiences, each narrated by … Continue reading
Posted in Advertising
Tagged Beam Suntory, Jesse Israel, Jim Beam, Knob Creek
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Jim Beam Takes Aim at Beer Boredom in New Ad Campaign
The new campaign, which fist aired Jan. 4 with a new spot, “Need a Break from Beer,” focuses on the Jim Beam Highball, which is made by mixing chilled Jim Beam Bourbon with ice and ice-cold, highly carbonated ginger ale. … Continue reading
Posted in Advertising
Tagged Beam Suntory, Jim Beam
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