Stella Artois Launches 1st Summer Seasonal

Stella Artois Solstice Lager is described as “a sophisticated, delicious alternative to the usual, seasonal brew options. Inspired by the longest and sunniest day of the year,” it’s the brand’s first-ever limited-edition golden lager brewed especially for summer

Stella Artois is inviting residents of Phoenix, which claims to be America’s sunniest city, to enjoy the first sips of Stella Artois Solstice Lager before it hits shelves nationwide.  Starting Monday, May 25 through Sunday, May 31,  residents who purchase a 12-pack at participating retailers will receive a free six 6-pack.

“We are very excited for people – both in Phoenix and across the country – to try what’s soon to be their new favorite beer of summer,” said Lara Krug, VP-Marketing, Stella Artois. “Stella Artois Solstice Lager delivers a little taste of sunshine in a bottle, turning any summertime moment into a special celebration, at a time where summer might not look like the usual.”

Beginning June 8, Stella Artois Solstice Lager will be hitting shelves across the country in 6-pack and 12-pack bottles. Savor Stella Artois Solstice Lager for a limited time, while supplies last, through Labor Day (Sept. 7).

This entry was posted in beer and tagged , , . Bookmark the permalink.