Sailor Jerry Home Base for Fleet Week 2017 will be at Kiehl’s, 678 9th Avenue at West 47th Street.
The Home Base will once again serve as Sailor Jerry’s one-stop shop for all things Fleet Week New York, including information on events and specials going on throughout Manhattan. Willing participants can stop by and sign up for a complimentary Norman Collins’ flash tattoo by New York’s own Three Kings tattoo parlor, view a custom Sailor Jerry Harley-Davidson motorcycle designed by Oliver Peck, and experience Kiehl’s efficacious skincare products. In addition to welcoming sailors, marines, coast guardsmen/women, and their supporters, Kiehl’s Hell’s Kitchen will also offer members of the military 20% off on purchases, with the presentation of valid military ID, throughout the duration of the Sailor Jerry Home Base.
“For Sailor Jerry Spiced Rum, Fleet Week is a time to celebrate, honor and thank members of the military for everything they do,” said Josh Hayes, Senior Brand Manager of Sailor Jerry Spiced Rum. “This year, we have taken our celebration to a new level with this collaboration with Kiehl’s Since 1851, an excellent partner with shared values and with our Welcome Party aboard the Intrepid Sea, Air & Space Museum, a perfect setting to toast all those who give their service for our country. We cannot wait to open our Sailor Jerry Home Base and together offer some great experiences to the visiting members of the military.”
Founded as an old-world pharmacy in Manhattan’s East Village in 1851, Kiehl’s offers efficacious skin, hair and body care products for women, men, babies and even pets. Today, Kiehl’s is available worldwide, and along with its products, is also renowned for its rich, New York heritage and history, and commitment to philanthropy.
Sailor Jerry also is partnering with the USO to throw the official USO and Sailor Jerry Welcome Celebration aboard the Intrepid Sea, Air & Space Museum. This second annual celebration will include a free concert for the troops by the three-time Grammy-winning Alabama Shakes, delicious rum cocktails, food and more.