The nearly 300 restaurants from which Pizza Hut will deliver beer as well as pizza are in Florida, Iowa, Nebraska, North Carolina, Ohio, and additional locations across California and Arizona by mid-January. The rollout is a brand priority, with Pizza Hut aiming to grow beer delivery capabilities to 1,000 restaurants across new markets by Summer 2019.
The announcement is aptly timed ahead of Super Bowl LIII, one of the busiest days of the year for Pizza Hut. According to a recent survey, 86% of Americans plan to serve both pizza and beer at their upcoming Super Bowl party this year. With this recent expansion, Pizza Hut is serving more customers than ever as a one-stop-shop for both.
In December 2017, Pizza Hut launched its beer delivery pilot program in Arizona and expanded to parts of California five months later. Now, in 2019, with strong franchise partner participation, the company is in seven different states with additional markets forthcoming.
“Our expanded beer delivery program and Super Bowl weekend creates a great level of excitement across our participating franchise partners and team members,” said Nicolas Burquier, Chief Customer and Operations Officer, Pizza Hut. “Beer delivery is a game-changing lever that we’ll continue to pull in order to deliver oven-hot pizzas with ice-cold beer to customers watching and celebrating their favorite teams.”