U.S. Bartender’s Guild announced the “2018 Perfectionists Cocktail Competition” sponsored by Patrón Spirits Co. The fourth year of the competition launched globally on May 22nd marking the first time that bartenders from the U.S. will be invited to compete alongside some of the world’s best bartending talent in the “Patrón Perfectionists Global Cocktail Competition.”
Inspired by the perfectionists who craft each bottle of Patrón, the “Patrón 2018 Perfectionists Global Cocktail Competition” brings together bartenders who demonstrate a continuous pursuit of perfection behind the bar.
The competition will run through January 2019 when the 2018 Patrón Perfectionist will be crowned at Hacienda Patrón in Jalisco, Mexico. Entrants from the U.S., Canada, Mexico, U.K., Brazil, Belgium, Luxembourg, France, Spain, Germany, Italy, The UAE, South Africa, China, Taiwan, Hong Kong, Australia, New Zealand, South Korea and Japan will take to the bar in hopes of being crowned their national Patrón Perfectionist.
“Perfection has its place, and for Patrón, it’s in an artfully crafted cocktail made with the world’s finest tequila,” says Lee Applbaum, Patrón’s Global Chief Marketing Officer. “The incredible bartending talent and sense of community demonstrated at the Patrón Perfectionists Finals is truly inspiring. The number of different ways bartenders around the world have chosen to showcase our tequila in their bespoke cocktails is mesmerizing and the flavor combinations reflecting their personal experiences and background reinforces the versatility of Patrón Tequila.”