Athletic Brewing Signs as NA Beer Partner of Canadian Marathons

Athletic Brewing Co. said it signed as the non-alcoholic beer partner of the TCS Toronto Waterfront Marathon on Oct. 16 and the Vancouver Half Marathon on June 26.

Participants will have a number of opportunities to try Athletic’s non-alcoholic brews before their race, including scheduled local training runs, through access to exclusive discounts, by attending the Toronto Waterfront Marathon Expo or adding a pack to their purchase when they sign up for the race.

With standing global partnerships with IRONMAN and Spartan Race, Athletic Brewing Company has a deep-rooted commitment to the world of outdoor sport and adventure. Athletic Brewing recently announced the 2022 submission period of its outdoors-focused give back program, Two for the Trails. As the largest donation program of its kind in the outdoors space, Athletic Brewing Company is pledging $1 million to grantee winners and other partnerships of Two for the Trails in 2022.

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NV Group Expands Distribution of Smoke Lab Vodka

NV Group, one of India’s largest distillers and brewers, said it expanded distribution of its Smoke Lab Vodka to New York, New Jersey, Connecticut, Rhode Island, California, Florida, Georgia, Illinois, Tennessee, Maryland, and Washington DC.

MHW Ltd. is representing the brand in New York and New Jersey; Connecticut Distributors in Connecticut; Horizon Beverage in Rhode Island; 88 Spirits Corp. in California; Greystone Partners in Florida, Best Brands in Tennessee and Stefano Selections in Maryland and Washington, DC.  Beginning in July, Smoke Lab Vodka will be available in Georgia through Savannah Distributing and in Illinois through Romano Beverage.

The company also announced the establishment of NV Group USA, headed by Mike Ginley.  With NV Group USA in place, the stage is set for the roll out of a full portfolio of premium spirits brands produced in India at NV’s 10 distilleries and breweries.  Company CEO Varun Jain commented, “We now have an experienced and motivated team in place in the U.S. who are helping craft and achieve our U.S. expansion mission. We are excited to realize our aggressive plan and establish our brands as leaders in the U.S.”

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Florida Craft Spirits Association Launches Florida Distillery Trail

Florida Craft Spirits Association, a membership organization consisting of 44 Florida distilleries, launched the Florida Distillery Trail, a 39-stop distillery tour across the Sunshine State from the panhandle to the southernmost point of the state. Visitors will get a chance to experience the rich landscapes, must-see landmarks, and vibrant blends of culture that embody the Sunshine State.

To embark on the trail, explorers can get their free passport booklet at any participating distillery location. Along the trail, tourers will collect stamps in the special booklet at each stop on the route. The trail can be completed distillery-by-distillery or in regions at a time. 

“We are thrilled to be announcing our distillery trail, which has come to fruition in only our second year as an association,” said David Cohen, president. “We are also happy to report that we have had over 100% retention of our members from the previous year, which speaks to the strength of our industry in this state. With the help of Visit Florida, we will make the Florida Distillery Trail one of the best in the country.”

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Teamsters Win Wage Increases of $9.50 to $11 an Hour, Lower Healthcare Costs, Pension Increases

Teamsters Union members ratified a new contract covering 120 drivers and warehouse workers at the company’s warehouse in Indianapolis and satellite facilities across Indiana.

The five-year agreement provides wage increases of $9.50 to $11/hour over the life of the contract. It also lowers workers’ share of healthcare premium costs to $0 for the first two years of the contract and significantly increases the employer’s pension contributions.

“The improvements in this contract are the best we’ve ever had,” said Jeff Combs, Secretary-Treasurer of Local 135. “I’m incredibly proud of these members for standing strong and achieving what they did.

“This bargaining unit used to be two separate units, but were merged together when Southern Wine and Glazer’s merged to form one company five years ago,” Combs explained. “It wasn’t an easy process – this group was not unified five years ago and the company knew it.”

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Riboli Family Wines Launches Import Division

Riboli Family Wines launched Avanti, a new division dedicated to a portfolio of ultra-premium and luxury wine brands from France, Italy, New Zealand, and other regions.

Leading the division is VP of Sales, Rebecca Powelson, an industry veteran with over a decade of experience working in Sales and Marketing for Importers, and more recently over a year with Riboli Family Wines. Powelson will focus on growing this portfolio of unique, luxury wines in the US (price range: $15$100), including a Grower Champagne from Nomine-Renard, the organic and biodynamic estate of Urlar from New Zealand, as well as Santo, from Piedmont, Italy.

Paul Roberts, SVP of Sales for Riboli Family Wines says, “We felt there was an opportunity to define and grow this part of our portfolio.  The AVANTI division provides one destination for our customers to shop a vast selection of high-quality imported wine brands.”

The AVANTI Division of Brands consist of:

  • Champagne Nominé-Renard – a Grower Champagne portfolio of Brut, Brut Rosé, Blanc de Blancs, and Vintage
  • Loire Collection – representing Chinon and Sancerre
  • Urlar – a Wholefoods exclusive (organic, vegan, biodynamic) imported from New Zealand
  • The Champion – Sauvignon Blanc from New Zealand
  • Santo – a collection of Moscato d’Asti and Rosé from Piedmont, Italy
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Benchmark Wine Group Moves East with New DC Facility

Benchmark Wine Group, a leading source of fine and rare wine for wine retailers, restaurants and collectors worldwide, said it expanded to the East Coast with the opening of its new  Washington, D.C. affiliate, Benchmark Wine & Spirits. With its primary facility located in Napa, California, Benchmark Wine’s expanded footprint through this new affiliate solidifies its position as the nation’s leading source of rare and vintage-aged wine. It also provides them entrée into the rapidly growing rare spirits market.

“Given the caliber and broad selection of the rare wine we source and sell, there’s been enhanced demand for our products and purchase services in the eastern part of the country from private individuals and professional contacts,” said David Parker, CEO of Benchmark Wine. “With a new presence in this key region, we are excited to directly cater to the growing demand for perfectly aged and stored rare wine and spirits.”

Like the Napa facility, the new one in Washington, D.C. will directly import the best products from top wine and spirits producers and brokers in Europe. It will also act as a major buyer of perfectly stored private wine and, now, spirits collections.

With the same access to information that makes Benchmark Wine Group the top market maker in rare wine, Benchmark Wine & Spirits will also utilize the immense rare spirits valuation capability of its affiliate, the Spirits Market Journal, to make top-of-the-market, immediate buy offers for the best rare spirits and trade them at market leading prices.

The new D.C. facility will offer the same degree of white-glove service that customers have come to expect from Benchmark Wine Group. Operating on both coasts will also allow Benchmark Wine to offer reduced shipping rates and more shipping options to customers.

Parker, a former computer and software designer and head of engineering, began his professional wine career as the Owner of Parker Family Vineyards, a vineyard in the Alexander Valley. His thirst for something more lead him to found Brentwood Wine Co., the first weekly online auction house for fine wine, in 1998. In 2002, Benchmark Wine Group was established as a retailer, importer and distributor specializing in hard-to-find, collectible rare wines. Now he is CEO of First Growth Technologies including CellarPros, a service company focused on the needs of the serious wine collector and fine wine professional.

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