Moët Hennessy USA said it will donate both time and resources to help Billion Oyster Project (BOP) achieve its goal of restoring oysters in New York Harbor.
Moët Hennessy will be the exclusive champagne and wine sponsor of Billion Oyster Project’s major annual events.
Founded in 2014, Billion Oyster Project’s mission is to restore oyster reefs to New York Harbor through public education initiatives. In order to achieve this, BOP conducts educational programs at local schools, offers community volunteering on Governors Island, and collects oyster shells from NYC restaurants to use as reef substrate as part of its shell collection program.
Some of Moët Hennessy’s top restaurant accounts such as Per Se, Morimoto, Mandarin Oriental, and Marea participate in the shell collection program. Within the past five years, BOP has restored 30 million oysters over 7 acres of habitat and is on track to achieve its long-term goal.
Moët Hennessy will also serve as the official Champagne and Wine Sponsor for BOP’s signature 2020 fundraisers The Billion Oyster Party at Liberty Warehouse and Harbor Up! at Pier A. The Billion Oyster Party is the Billion Oyster Project’s largest annual gathering of supporters and a celebration to grow awareness of the value of restoring oysters to New York Harbor.
“The Moët Hennessy USA team is honored to partner with Billion Oyster Project,” said Jim Clerkin, president/CEO of Moët Hennessy North America. “As an organization that is committed to the seven areas of sustainability – including water and effluents – embarking on this journey with Billion Oyster Project is an outstanding way to support a local program that also aligns with our dedication to sustainable development.”