McBride Sisters Collection, Inc., the largest Black-owned wine company in the United States, said it is launching Black Girl Magic Wine & Book Club in association with Simon & Schuster, Inc., a global publishing leader that publishes 2,000 titles annually.
There are more than 5 million book club members in the U.S. alone, and 70-80% are all-female. McBride Sisters Collection and Simon & Schuster are putting a new spin on the concept by offering some bold wines alongside a bold book.
Inspired by McBride Sisters Collection wines of the same name, this new club will invite book lovers and wine enthusiasts to enjoy two bottles of the brand’s most popular wines – Black Girl Magic Riesling and Merlot – while poring over one of Simon & Schuster’s most anticipated titles, such as the inaugural selection The Final Revival of Opal & Nev by Dawnie Walton.
The first 50 Book Club members will receive the title ahead of its commercial release and all purchasers will be invited to an exclusive chat with the author and the founders of McBride Sisters Collection, Robin McBride and Andréa McBride John, in May to discuss their thoughts on the novel.
Sienna Farris, Vice President of Multicultural Marketing at Simon & Schuster states, “We are excited to partner with McBride Sisters to employ new ways to find readers for our books. The Black Girl Magic Wine & Book Club is a fantastic opportunity to support Black-owned businesses and Black voices simultaneously.” Robin McBride, Founder and President of McBride Sisters Collection, adds, “We are always looking for new ways to elevate the wine experience for our customers. And curling up with a great book and a delicious glass of wine sounds like the perfect way to spend a Saturday.”
For $89, participants in the inaugural Black Girl Magic Wine & Book Club will receive:
- One bottle of McBride Sisters Collection Black Girl Magic Riesling
- One bottle of McBride Sisters Collection Black Girl Magic Merlot
- An advance hardcover first edition of The Final Revival of Opal & Nev
- Complimentary ground shipping
For more information, please visit https://www.mcbridesisters.com/Black-Girl-Magic-Wine-And-Book-Club